Here’s how you can turn ordinary phone conversations into job interviews and job offers.

Best part: It works even when employers call to REJECT you for a job.
Want proof?

Here’s the story...

One of our readers, Joe, got hired by the same person who called to turn him down for a job. And it took only 7 days.

Joe had applied by email for an advertised job opening (not something we recommend you spend a lot of time doing, by the way).

“The president called me to state that I was not qualified for the position, but I kept talking. After a brief discussion, during which I gave him some business ideas and posed questions as if I were networking, he invited me in for an interview.”

The results?

“They created a position and presented an offer a couple of days after our meeting. The time between the first e-mail contact and job offer was 7 business days.”

Got that?

Joe was called by an employer, to tell him he wasn’t going to be hired. Joe kept talking past the first “No.” He kept selling himself, by demonstrating his value to the employer.

Joe was not hired for the job he applied for. That position went to somebody else. And this is why you should not spend more than 20% of your time applying for advertised jobs! The competition is too stiff.

Joe was hired for a job that was created for him. Why? He did his homework, asked smart questions, and struck the company president as too valuable to ignore. Joe had ZERO competition for this job. And this is why you should have as many intelligent conversations with as many hiring authorities as possible.

Do NOT waste your talking to HR gatekeepers who can only fill jobs handed to them. Talk to the heads of departments and companies who can create jobs for you.

Action Step: Resolve to turn every phone call with an employer into a face-to-face meeting, even if that phone call is to reject you for a job!

Because, if you persist politely with more reasons to hire you, only good things can happen. At the very least, you can ask for a referral to another non-competitor, like this:

“Well, Mr. Employer, I want to thank you for your time. One last question: You thought enough of my skills to at least talk to me, and I appreciate that. What other companies would you call if you were in my shoes?”

If you quit at the first sign of rejection, however, you have ZERO chance of succeeding.

Remember that the goal of all your job search efforts, from sending out resumes to networking, is to get an in-person interview with someone who can hire you.

Joe got hired by persisting past the first “No” on the phone, and by proving his value with his suggestions and questions. And — as is so often the case when a job seeker demonstrates his/her smarts — the job was created just for him.

By the way, here’s the marketing basis for this: Every phone call is a chance to sell.

Example: Credit card companies train their customer service reps to sell something to every person who calls in, no matter why they call.

Whether it’s a new card for your spouse or a balance transfer, at the end of every conversation, credit card companies almost always ask you to do something that makes them money. Why? Because it makes them money.

Why not use this in your job search? Try selling yourself to employers on every phone call you make or receive. See if it doesn’t produce more interviews and job offers.