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  • by Valerie Sokolosky - September 21, 2015
    Are you jet set ready to build new business in another part of the world? When you do, it’s important to show up with your consistent “on brand” image. The way that you conduct yourself overseas is critical. With cultural sensitivities to consider, Here are a few International Etiquette Tips from Do it Right! 1. Learn common phrases in the local language such as “please,” “thank you,”, and “nice to meet you.” 2. Avoid pr...
  • by Valerie Sokolosky - September 10, 2015
    Your executive presence, your image, and reputation all make up your personal brand! Add to these, your video brand. I like to say “get comfortable with being uncomfortable “on camera. Why? Because video is now way more important in building your brand than words, audio or pictures. People want to feel a connection with you and video is the best way to achieve that. Here is an example of my bio that I put into video. I’m t...
  • by Valerie Sokolosky - August 19, 2015
    We all have them—critics I mean. They can be as close as the person across the breakfast table or as distant as an unknown source of a nasty “Tweet” on your Twitter account. You can’t control what critics say, but you can control your reactions! Maintain composure by considering how the criticism may just be an opportunity for your growth. Dwelling on the negative will only cause stress and doubt. Who needs that?! Leaders a...
  • by Valerie Sokolosky - August 14, 2015
    Since so many of you have told us that you like these A-Z articles, here’s another one to chew on this summer. Attitude affects activity. If you add all the letters in the word ATTITUDE – they add up to 100. Attitude affects 100% of how you approach life – at work and at home. Begin now! As Mark Twain said, “The secret of getting ahead is getting started.” Capitalize on your strengths. Don’t let your weaknesses get in...
  • by Valerie Sokolosky - August 14, 2015
    Funny how that is! The more I plan, the luckier I am. Luck you may ask? Success doesn’t just happen. It takes thought and preparation. Here are five steps for this month! 1. Separate the nuggets: Become skilled at separating the nuggets of information from the sludge that crosses your desk daily. Be aware that there is such a thing as too much information that can easily cause your leadership brand to get bogged down in mi...
  • by Valerie Sokolosky - August 14, 2015
    I just recently returned from facilitating at a 3-day leadership conference for Abbvie Pharmaceutical Company. A main focus was discussing the importance for leaders to have genuine empathy for others. Now that’s interesting – in a world where we often see people focused on ME, rather than WE. I call this WAM (What About Me)! Webster’s dictionary defines empathy as the action of understanding, being aware of, being sensitiv...
  • by Valerie Sokolosky - July 8, 2015
    Can I make an observation? And I mean this with due respect. Your clothing does matter! Listen to the marketplace. You’ll find the term Executive Presence is coming full circle. It’s just flat important! Clients who dress for success get the higher marks. Don’t think for a minute that they don’t. Oh, I know what you’re saying – “Why should I be concerned with what I wear when I’m technically proficient?” Because it’s just...
  • by Valerie Sokolosky - April 16, 2015
    I love the descriptive words for spring! Refresh. Renew. Re-energize. Recently our team was talking about how ready we are to tell Old Man Winter to take a hike. And ask Spring Sunshine to show herself soon. I echoed their sentiment that when spring comes, most of us are more than ready to re-energize and do something exciting, something new. Let’s look at 5 things you can do to create a spring spark into your busin...
  • by Valerie Sokolosky - April 9, 2015
    Here’s interesting information to consider on those days when you feel like you haven’t been as productive as you had hoped. Taken from Mark Batterson’s book, Draw the Circle. “It may feel like you are sitting still right now, but you are not. You are on a planet that is rotating on its axis at 1,000 miles per hour. Like clockwork, it makes one full revolution every twenty-four hours. And if that isn’t amazing enough, pl...
  • by Valerie Sokolosky - April 8, 2015
    Are you ready to put up the winter coat and bring out your spring clothing? Sometimes the cloudy, cold, and even snowy days make us long for Spring. As you get ready for the new season, keep in mind the trends for Spring/Summer 2015 and how you can incorporate them to keep your brand presence fresh. You’ll find that many of the designers’ top picks can be worn at the office. Who says a professional can’t be on trend? 1. Bl...