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  Establishing Your Social Media Personality
by Michael Cohn - Apr, 2011
In your professional life, you interact with people online and you interact with people face to face. Have you ever asked yourself if your personality is the same in each case? It is important to establish a consistent online personality. It is important to try to have as consistent a personality as possible when you are interacting online and when you are interacting with people in person. With this in mind, you need to have...
 
  Getting the Most out of Your LinkedIn Profile
by Michael Cohn - Apr, 2011
LinkedIn is one of the best-quality and most effective professional social media networks. It is well worth using, knowing well, and optimizing. Once you have set up your profile with basic (and complete) information, you should explore its other features. Some of the features that you should definitely take advantage of when building your LinkedIn profile are applications, recommendations, Resume Builder and LinkedIn Answer...
 
  Your Online Business Connections — Quality vs Quantity
by Michael Cohn - Apr, 2011
There are two schools of thought when it comes to online connections. One school believes that you should gather as many connections as possible from your various social media channels. The other believes that you should choose your connections carefully. If you have a strong Internet presence, you must get numerous invitations through your social media channels to connect with other people. Many of the people who wish to con...
 
  Cultivating Meaningful LinkedIn Connections
by Michael Cohn - Apr, 2011
Anybody who has any professional life at all (or even those who don’t) should have a profile on LinkedIn. It isn’t enough to have a profile. The profile must be complete and it must be working for you effectively. LinkedIn is an extremely effective way to build relationships that will eventually lead to opportunities for you in business. It is also a great way to strengthen your network, keep it strong and get the most out of...
 
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